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In the past years, protagonist of HTML never saw the use of tables to manage the web pages’ visual format. The table in itself was only used to show data with columns and rows. There was no device in place that the table could attend in a more advance layout setting, but some creative web designers figured out a way to utilize tables in making different layouts.

From then on, web designers exploited the HTML language when needed. The World Wide Web Consortium (W3C) began the Cascading Style Sheets (CSS) in the late 1990’s. The CSS language made it possible to add styles on HTML documents. Browsers also adapted to CSS, and as a result, web designers applied CSS to improve the styles, font type, colors and background images, among others. But such fad in the use of CSS for layouts (particularly columns) did not peaked until the later period.

As the debate continues, it was seen that a new standard code is needed for website. This standard will address the web ease of access for text-readers, bots and mobile devices to name a few. The standard deals with XHTML which provides a sound structure for the content and the CSS which is used to manage different visual layout and design.

Listed are some causes why it is better to use CSS in HTML layouts than tables:

* It conforms to the standard set by W3C
* Current browsers are already integrated with CSS for layout controls ( in some cases Internet Explorer necessitates CSS hacks)
* CSS, when used properly, offers ease in making global revisions in a layout.
* Correct use XTHML documents for content and CSS for style and layout, provides website access for persons with disabilities
* XTHML and CSS when used offers lesser codes

Some web designer’s still finds table useful because they have been contented with it, for them it is still simple and manageable to use. Tables may be convenient to use in some instances. Creation of an Internet Explorer can be a tough job because it does not conform to web standards, but CSS can still find its way through it if done correctly. Thus, web designers are encouraged to reduce the use of tables in their layouts.

* CSS vs. Table based layouts: little reward
* Quicker loading of pages
* Hosting is cost efficient
* Efficiency in restructuring
* Good for Search Engine Optimization
* Convenience
* Faster website revision
* Usability
* Availability of multifaceted layouts and design

Blunder (Mistake) 1

Too Much Info (Meta)

The problem: You have not only set all the potential combinations of keywords that describe your website, but you are halfway through all the keywords that you have ever heard of. The solution: The utmost number of keywords a website is allowed is 12. Sites with more than 12 Meta keywords can be punished and pushed to the bottom of the search Engine results. Make sure you website has no more than 12. Even if it is just one over, it is like having thirty over. 12 is the absolute limit. For Meta descriptions, the maximum allowance is 160 characters. This actually is sufficient space to give visitors an thought of what a website is about. However, having no Meta information is a big blunder.

Blunder (Mistake) 2

Web Site Titles:

The problem: Your website title is 200 characters long, and you are on your way to the third prolong sentence describing your website. Solution: The website title should not be more than 65 characters long. A number of people may think that this doesn’t allow sufficient space for their marketing mastermind, but to be truthful even 65 characters are 2 long. You do not have to write a book save that for your content.

Blunder (Mistake) 3

The problem: the whole thing on your website is HTML. You adore HTML and can’t get sufficient of it. Solution: If your website design is in HTML, you are committing a basic SEO sin. What year is this 2000? Website designs should be written in CSS. Otherwise search engines (SEs) can’t distinguish what is design and what is content.

Blunder (Mistake) 4

The problem: No “alt tags” on your website images. The solution: Add “alt tags” to every of your website images. By doing this practice, you are telling what the image is. You don’t have to explain the entire picture, but at least put something expressive there. Everybody likes to know what’s in a photo, even if they can not see it.

Blunder (Mistake) 5

The problem: You have 200 days until your domain expires. The solution: Search engines like Google.com put more trust in a website that’s going to be sticking about. Domain age is a big factor. Domains that are registered for more than a year do much better with SEO than websites that will expire in less than a year. Myself, I register websites for two years, but I have registered my most significant websites for up to 10 years.

Blunder (Mistake) 6

The problem: Your website has no backlinks. Solution: On page Optimization really helps, but off page Optimization is what’s going to bring website to the top. Website’s need back links. In fact, the most important part of Search Engine Optimization is backlinks. It is significant to also place your main keywords in your backlinks, You want to rank for those terms.

Blunder (Mistake) 7

The problem: You have picked a great keyword, but you have 10,210 backlinks and still don’t rank for the keyword. Solution: You have picked some bad keywords. Please don’t be worry! I have done it 2! Try to use keyword research tool and do some keyword research. there is still a lot of charm out there, I promise, If you have already got a lot of backlinks and stay in your niche, you will most likely make a lot more with “bla bla” somewhat less competitive keywords.

The thing is, those blogs assume you know the basics about SEO and mostly cover advanced to intermediate SEO tactics. So let’s take a look at some basic things you can do to optimize your blog post without doing any geek stuff.

Adding Keywords To Your Post Title

Your post titles should have the keywords you are targeting. Catchy titles that get users attention only lead to a short surge in traffic and if the title is misleading then you can be losing valuable readers as well.

Always think long term and how you can continually get traffic to your blog post. For example let’s say you are going to blog about how to reduce bounce rate, you can go for a flashy title like “How to get that second click” which is much more appealing than “How to reduce bounce rate”.

But users don’t search for how to get that second click they search for how to reduce bounce rate, so always remember to add keywords to your post title. If you are creative you can add keywords and make it appealing too.( eg – How to reduce bounce rate in two minutes ) .Maybe I should change the title of this post to “ how to increase search engine traffic in five minutes”

Modifying Your Permalink Structure

If you don’t know where to find your permalink structure you can access it in your Wordpress dashboard under setting -> permalinks. By default the structure is like abc.com/?p=123 which doesn’t have any keywords at all.

There are various options and by far the most popular seems to be selecting the custom structure and then adding %post_name%, there are many other tags for you to try out as well. But adding only text in a permalink is not recommended.

It will be a problem if you only have 20-30 posts but as your blog grow and you have many posts, this could lead to a performance problem. I have %post_id%/%post_name% as my permalink structure but you have to decide for yourself what the best permalink structure for your blog is. If you have a blogspot blog you don’t have to worry about this much because blogspot formats the permalink using the words given in the post title.

Doing the last step will take you two minutes so I suggest you go and check your Wordpress permalink structure right now. The first step you have to do every time you write a post but considering the SEO benefits it is worth your time. Hope the above tips help you improve your search engine ranking and search engine traffic.

There are over a 100,000 engines and newsletters covering everything under the sun. Many of them need tightly focused content (usually in the form of SEO articles) and they don’t have the time or inclination to produce it for them. You can get tremendous exposure and attract traffic to your web site by providing valuable, content-rich SEO articles in exchange for a “about the author” box and a link back to your website. The following represent only a few of the enormous benefits of writing and distributing simple SEO articles online:

1. If the SEO article you have written has an appeal to target audience from a specialized niche that it has been written for, they would only ask for more on the subject and by feeding this hunger on a planned timetable you are actually creating a buzz around your products and services before they reach the sales pitch.

1. In the eyes of virtually everyone who reads your articles you rank as the “expert” on the subject. In-bound links help in search engine positioning because they increase “Link Popularity” of the website linked to.

1. The SEO articles you have written over a period can be compiled into a report, guide or an e-book and can be put to use for list building. You can further put the list to use to communicate and keep them abreast of your new SEO articles or other special offers, of course with permission.

1. The Internet changes very quickly and it is a fact that webmasters are usually very slow to change content on their sites. Once you get an article posted on another person’s website you have an excellent chance of that article staying there for weeks, months, even years.

So if you are a webmaster and have an ecommerce website or any website that sells a product or service, promoting your wares with information SEO articles can help a lot. If you are not good at writing copy, hiring a professional for your SEO copywriting needs would help you sell as well as rank higher on search engines, also helping you with relevant traffic generation.

No other method generates targeted and relevant traffic to your web site and provides you with the quality and quantity of traffic that providing free SEO articles constructed with expertise in SEO copywriting content does.

As an Internet marketing strategy, SEO considers
• How search engines work
• What people search for
Optimizing a website primarily involves
• editing its content
• HTML coding

to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.
Search Engine Optimizers: They are the consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. They may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term “search engine friendly” may be used to describe web site designs, menus, content management systems and shopping carts that are easy to optimize.
Another class of techniques, known as black hat SEO or Spamdexing, use methods such as link farms and keyword stuffing that degrade both the relevance of search results and the user-experience of search engines. Search engines look for sites that employ these techniques in order to remove them from their indices.
The leading search engines, Google, Yahoo! and Microsoft, use crawlers to find pages for their algorithmic search results. Pages that are linked from other search engine indexed pages do not need to be submitted because they are found automatically. Some search engines, notably Yahoo!, operate a paid submission service that guarantee crawling for either a set fee or cost per click. Such programs usually guarantee inclusion in the database, but do not guarantee specific ranking within the search results. Yahoo’s paid inclusion program has drawn criticism from advertisers and competitors. Two major directories, the Yahoo Directory and the Open Directory Project both require manual submission and human editorial review. Google offers Google Webmaster Tools, for which an XML Sitemap feed can be created and submitted for free to ensure that all pages are found, especially pages that aren’t discoverable by automatically following links.
SEO is not necessarily an appropriate strategy for every website, and other Internet marketing strategies can be much more effective, depending on the site operator’s goals. A successful Internet marketing campaign may drive organic traffic to web pages, but it also may involve the use of paid advertising on search engines and other pages, building high quality web pages to engage and persuade, addressing technical issues that may keep search engines from crawling and indexing those sites, setting up analytics programs to enable site owners to measure their successes, and improving a site’s conversion rate.

Keyword density refers to the number of times your target keywords appear on your web site. Keyword density is important because search engines use keyword density to decide what your site is all about based on the kinds of words found on your site.

For example, if you want your web site to rank well for the keywords “stop foreclosure” then you should have the phrase “stop foreclosure” located in several places throughout your site. This way search engines can take a glance at your site and know that it has something to do with “stop foreclosure”. If your keywords do not appear on your web site enough, search engines won’t list you for those words. If your keywords appear too often on your web site, search engines consider this “keyword spam” and they will penalize you for it with a lower ranking.

What does Google think your site’s keywords are? Interested in what kind of keywords Google thinks your site is good for? Go to the Google Keyword Tool, click on the “Website content” radio button, enter your web address, and click “Get keyword ideas”.

Google will then go and check your site and give you the keywords it things your site is geared towards. The top keywords for your site will show up under “Showing keywords grouped by these terms:” (don’t worry about the numbers in parentheses). If your target keywords don’t appear on the list Google gives you, this basically means that Google isn’t finding those keywords on your site enough to believe you should be considered for them.

Appropriate density? It’s hard to give you an appropriate keyword density range. As usual, your competition can give you a clue.

The best way to figure out the best density for your site is to look at those who already rank well for those keywords. Here’s how to do that. Type your keywords into a search engine and see which sites pop up.

I’d recommend looking at the keyword density of the top 10 sites for your keywords by comparing them all at http://www.keyworddensity.com or some similar keyword density checker. This site will tell you the keyword density of all your competitors, and where those keywords are located. Pay attention to what areas your competitors have placed their keywords in and try to match them. Whatever the average keyword density is on those sites, you can bet it’s pretty close to what search engines are looking for.

Conclusion Keyword density isn’t something you have to worry about too much. You just want to be aware of two things:

#1) Make sure your keywords are included on your site (sometimes we just forget to include them)

#2) Don’t overdo it–if you’ve included your keywords so often it reads funny to your human visitors, you want to scale back to where everything reads naturally and flows well.

As an online business owner, you know that buyers never skip over the first page. It’s a constant task to get on the first page, stay on the first page, and remain a top rank in your niche. Your marketing plan should reflect smart strategies to earn the ranks you desire. Be smart and avoid black hat techniques to stay competitive in your industry.

Black hat techniques are a sort of illegal SEO methods to earn popularity, rank, and top position in the seach engines. If you’re caught commiting these acts, the Google ‘police’ will ban you from the rankings, period.

1. Hidden links and text is a smack in Google’s face. Web site owners that use this try to match the color of their pages to the hidden links and text to trick visitors as well as search engines.

Google, MSN, Yahoo!, and other top search engines can detect hidden links and texts. If it’s found, you will get banned for misconduct. if you have to play the game, you have to play fair. Keep all texts and links visible so visitors know what they’re getting into.

2. Cloaking is a bait-and-switch method of showing search engines one thing and visitors another. It’s a trick to turn visitors into malware victims by luring traffic in with false advertising. Be careful not to do this. This is another factor that can get you dropped instantly once detected.

3. Link farms consist of one page full of links irrelevant to your website. Google hates webmasters that build artificial popularity by building a page with links to high traffic sites. Make ethical exchanges; exchange links with websites relevant to your business to earn the proper respect.

If a search engine detects this, you’re going to experience a Google slap that will drop your web site below high ranks. So if you have a site about “web hosting in Mexico” and most of your links have nothing to do with web hosting in Mexico you will not receive a better ranking. You may not even make a page in their search results for trying to trick the system.

4. Duplicate content is content shown on page after page after page on multiple websites. Please play by the rules. Search engines rank original content because it stands out. Duplicate content is indexed once and the other articles are ignored. DO not waste your time or money in paying for this.

5. Keyword stuffing is the worst part of SEO copywriting. Many web site owners misunderstand the purpose of keywords. Use keywords when they are needed - do not overdo it because you will get banned (again). Build your content in the search engines by writing natuarally to attract the indexes.

6. Duplicate sites are another eye sore in search engine results. Duplicate sites are exact copies of an original created with new domain names. If a search engine recognizes this, the other sites will get blocked from all results. It’s not worth the time, money, or effort to break the rules. Use good SEO techniques to earn your rank. Keep it nice, sweet, and to the point for the best results.